Everyone nees to be special. It's one of the rules of modern life. Those days when folks suffered along in silence and anonimty are gone. There are just too many people, modern life is just to frenetic. Anymore, if some
one is doggedly trudging down the rainy road of life, Whack! they'll get it right in the kisser by some guy barreling by in a Hummer without mudflats.
Being special is fine in moderation and as long as everyone gets their turn. The problem is that some people carry this "being special" business to excess and the rest of are expected to go along. We see this a lot on TV when a football wide receiver catches a long ball for a touchdown and ESPN makes us endure his celebration antics.